Design an MVP mobile workforce management solution for SMBsMy role:
I was the only designer in the project, responsible for every aspect of the product designOutcome:
Inch attracted interested customers even before the launch. Currently the project is in growth stage.
Inch is task management, time tracking, and communication software available on the web and as iOS and Android apps. It is designed for SMBs needs and is friendly to the low-tech users that prevail in the mobile deskless industries. Inch helps businesses to move from phone calls, emails, and spreadsheets to a more meaningful and efficient way to plan and analyze the work and keep employees accountable.
Following is the product vision concept, that was set at the beginning of the project. The MVP solution presented at the end of the article is different.
I have joined Inch at the moment when the team has identified the potential opportunity for a mobile workforce management solution. Our first challenge was to visualize and communicate the idea. After that, we conducted extensive research to identify the product-market fit and understand better the context of use. Then we have identified and tested the MVP that was launched in November 2021.
Employees life is not any easier. While the employee turnover in deskless professions is high, the job satisfaction tends to be low.
2 types of usability testing were conducted: unmoderated remote testing using usertesting.com and moderate in person testing. Moderated testing helped us to understand the user's mental model that facilitated fundamental change in the product. While unmoderated remote testing was a fast and easy way to spot smaller usability issues.
Unmoderated remote testing
For example, moderated usability testing helped us shift the priorities in MVP. Our assumption was that users would primarily use maps to plan the schedule logistically. It turned out that knowing what qualified employee is available is much more important and timeline view suits better.
Following is the example how one screen in the app has changed after 3d iteration.
Tasks are the main feature of Inch. Employees receive their working tasks in different locations. They can check the details and discuss the task in the comments. After the task is done they should either mark it as completed or clock out. In the second case, Inch can verify if the clock out is done in the appropriate location. As a requirement of work completion managers can ask for photos.
Maps support route optimization use case. It can help to save resources and keep employees more satisfied with the tasks near their living area.
Timeline provides a visual representation of the worker's schedule.
If time clock is activated, assignees can clock in and out of task making the completion time accountable. It is also possible to switch on geolocation requirements to ensure the time clock is done on the site and avoid time theft. On task completion, employees can attach photos and notes to the task for the quality control or issue report. If time clock deactivated the reports are done through the task completion functionality.
Messages support internal communication so companies can avoid other non-related communication channels that provoke distraction, such as private messengers or social media groups.
Time clock is needed for the employee payroll, client invoicing, and performance analysis. It shows the time, spent on each task and the wage that is to be paid to the employees for each task. Grouping support various use cases: grouping by employee allows to create and print payroll, grouping by location helps to prepare invoices, grouping by date support the analysis process. The system highlights the difference between the scheduled and actual time to help to identify critical issues and control overtime as this is where the businesses lose money.